Hi, I'm Kendra.
I've spent about a decade designing in-house, most of it at Inuvo on AI-powered audience and analytics products, with earlier work for Verizon. Along the way I started Very Swell, my brand and web studio, so I know what it takes to own a project from the first messy conversation to launch day.
I don't stop at the mockup. I make sure what I design is clear enough to build, and I'm comfortable with code and AI tools, so I can prototype an interaction and show a developer exactly what I mean instead of describing it.
Away from the screen, I'm a mom of four, and my husband coaches high school football, so our calendar is loud and our house is louder. There are usually a few drinks on my desk at once, because I forget about the first one. My design process runs on snacks, and I'd say that's the most honest line on this page.
Speaking to the Arkansas Museum of Discovery's girls in STEM program, June 2019. 
Presenting a lunch and learn on accessibility in UX design.
Where I've worked
I led UX, UI, and visual design for Inuvo's AI-powered advertising platform, turning complex software, data, and AI-generated insights into clear interfaces and design systems that held up across a growing set of products.
My independent brand and web studio. I run projects from strategy and creative exploration through launch: visual identities, brand systems, and custom websites.
I designed and built corporate, marketing, and product websites, including custom WordPress sites, working with marketing, product, and IT to take ideas from first sketch to launch.
I evolved the company's digital brand through its corporate website, built in WordPress, and the campaign and marketing materials around it.
I designed digital experiences and campaign creative across Verizon's B2B and B2C businesses, including device launches and national initiatives where I was the lead designer.
Tools I actually use
- Figma
- Figma Make
- Jitter
- Lovable
- Framer
- Webflow
- WordPress
- Adobe Creative Suite
- Claude Code